Navigating Strategy. Directing Success.


1.   Growth & Market Positioning
Market research, opportunity qualification, customer diversification, and commercialization strategy.

2.  Capture & Proposal Development
Capture planning, proposals, white papers, and solicitation responses grounded in customer requirements.

3.   Compliance & Readiness
Export Compliance, documentation, and coordinated readiness support for regulated markets.

4.   Strategic Teaming
Partner identification, prime and subcontract teaming, and consortium-based pursuit support.

5.   Program & Project Management
Scope, schedules, milestones, reporting, and coordination from pursuit through delivery.

6.   Leadership
Focused growth and operational leadership aligned to your priorities and engagement scope.

A Coordinated Approach: Battle-Hardened Ninja-Level Experts

AI & Autonomy

Unmanned Systems

Cybersecurity

Manufacturing

Commercialization

Capital Readiness

"I have worked with thousands of high-performing professionals - Sandra would rate in the top five percent of the people I have worked with"

"Her work ethic and integrity are unmatched"

Experienced leadership. Personal accountability.

Sandra Dale

With more than 30 years across international industries, she brings experience in market expansion, executive operations, strategic teaming, and export compliance. She works with business leaders to bring structure to complex opportunities and coordinate the expertise needed to move forward, with focus on national security and the warfighter.

Contact Us

Protocol Direction

P.O. Box 148198

Nashville, TN 37214

+1-615-499-6129


General Information

info@protocoldirection.com


Sandra Dale

sandra@protocoldirection.com


Remember | Honor | Memorialize

We proudly support Memorial Valor Foundation

Memorial Valor -  To remember, honor, and memorialize the bravery and sacrifice of fallen Special Operators by providing unwavering support to their Gold Star & surviving families, and the SOF families whose loved one is no longer with us.